Maximizing Potential Through Diverse Assets and Integrated Services
GOODRICH ENTREPRENEURS
24
Companies acquired and sold for profit
9+
Niche area of interest
168
Full-time employees
32
Current ventures
Whether we do business together or not, we aim to give back to the entrepreneurial community. When it makes sense, Ken and the team will hop on a Teams meeting to offer free guidance and mentorship. While you might be at your desk, Ken could be out on his morning walk, sharing advice along the way. So please excuse the occasional breeze, landscaper, or barking dog—our focus is on helping you succeed, no matter where we are.
why we do it
Our Las Vegas-based family office, founded by Ken Goodrich, a respected leader in the home services industry, is dedicated to active investing and working closely with businesses at every stage of their growth.
We focus on real estate and home services opportunities, where our expertise runs deep. However, our curiosity and passion for innovation drive us to explore emerging technologies, particularly those that intersect with the industries we know best.
At our core, we believe in supporting companies at every stage of their journey, from early startups to established enterprises. Whether through strategic investments, hands-on guidance, or simply offering a fresh perspective, we are committed to helping businesses thrive.
Even if we do not end up working with you or investing in your project, our door is always open for mentorship and guidance. We believe in nurturing the next generation of entrepreneurs and are passionate about sharing our knowledge and insights to help them succeed.
how we do it
Engage in an initial conversation to get to know one another.
If both parties believe it is a good fit, we’ll arrange additional meetings to go over financials and a partnership plan.
We'll grow together.
Our Leadership
Ken Goodrich
A seasoned entrepreneur and HVAC industry leader, best known as the CEO of Goettl Air Conditioning & Plumbing. With over three decades of experience, he has successfully transformed and expanded multiple HVAC businesses, earning a reputation for innovation and customer-centric service. Goodrich is also a sought-after speaker and author, sharing his insights on leadership and business growth.
Gregory Barasia
A finance expert with extensive experience in private equity, venture capital, and investment banking. With a history of managing approximately $1.5 billion through various direct investments and co-investments. Gregory has held roles such as Vice President at GKM Advisors and Analyst at Lazard Frères & Co., where he was involved in major M&A transactions. He holds an MBA from Cornell University and a Bachelor's degree from New York University.
Steven Gurley
An accomplished business executive with extensive experience in technology and digital transformation. He has a proven track record of leading innovative projects that drive growth and efficiency across various industries. Gurley is recognized for his strategic vision and ability to leverage emerging technologies to create competitive advantages.
Rohin Lal
Rohin Lal is the Managing Member of Lal Ventures, LLC, a company based in Austin, Texas, that was incorporated in 2015. His role involves overseeing operations and investment strategies for the firm. Lal Ventures focuses on various investment opportunities and strategic business ventures.
Shana Daigneau
With a strong background in operations and project management, Shana has a reputation for driving operational efficiency and delivering results across various sectors. Daigneau excels in leading teams and implementing strategies that enhance productivity and growth.
Lee-Ann Pin
An experienced executive assistant with a strong background in supporting senior leadership. She excels in managing complex schedules, coordinating high-level projects, and ensuring seamless day-to-day operations. Pin is known for her organizational skills, attention to detail, and ability to facilitate effective communication within the executive team.
what we
invest in
Strategic investments in real estate, technology, and home services, providing capital, mentorship, and expertise to drive growth and success.
Specializing in garage door industry investments, providing capital, guidance, and expertise to help innovative businesses grow and lead the market.
Focused on land development, acquiring high-growth assets, optimizing use, and creating sustainable, thriving communities with strategic management.
Generator companies providing reliable power solutions, offering strategic support to help them grow and meet diverse needs.
Multifamily properties, enhancing value through strategic improvements and management to create sustainable, thriving communities.
Investing in industrial properties for long-term growth, focusing on strategic acquisitions, active management, and optimizing operations for stable returns.
Innovative startups combine capital with mentorship and guidance to help founders scale, succeed, and impact their industries.
Investing in Technology companies that drive innovation, offering support to scale, thrive, and create lasting industry impact.
Our family office invests in the HVAC and plumbing sectors, supporting companies that drive innovation and excellence in these essential industries.
Investing in renewable energy and advanced power solutions to support sustainable practices and reduce carbon footprints.
Partnering with home services companies focused on maintenance, repair, and improvement to enhance residential comfort, safety, and value.
We invest in the real estate sector, focusing on high-potential residential, commercial, and mixed-use properties.
